January 22, 2015

Sakae Sushi CNY Treats and Yee Sang Launch

Ushering in the 2015 Lunar New Year, one can certainly look forward to a festival of auspiciousness, merriment and togetherness. In the same vein, Sakae Sushi continues its well-loved tradition of bringing people together through good and healthy food whilst rewarding customers by offering exciting promotions- all part of the brand’s promise of a fun-filled, quality and value for money dining experience.

This year marks a unique and meaningful CNY celebration as Sakae Sushi capped off its ‘Gift of Love’ campaign with a cheque presentation ceremony. The campaign, which was launched in conjunction with Sakae’s 17th anniversary last year, saw diners being invited to fold an origami heart and drop it off at the ‘Gift of Love’ box placed in Sakae outlets nationwide. Each origami heart received would then be channelled as RM1 to be donated to Hope worldwide Malaysia, enabling Sakae Sushi and its customers to play an active role together in supporting charity causes. To commemorate the campaign’s success, Sakae Sushi presented Hope worldwide Malaysia with a total of RM20,000 in donations.

Ms. Yew June, GM of Marketing for Sakae Sushi Malaysia giving her opening speech.

Ms. Katy Lee, Executive Director of HOPE worldwide Malaysia addressing the crowd.

The cheque presentation to HOPE worldwide Malaysia of RM20,000.

The kids from HOPE presenting the origami hearts made by customers.

Cute performances by the children ^^

Cheerleaders performing for the audience.

The super adorable frog mascot danced so well on stage!

This year, Sakae Sushi’s Fortune Salmon Yee Sang is once again bound to tempt taste buds everywhere and set the stage for an auspicious toast. A distinctively Japanese-inspired take on the traditional yee sang dish, it is masterfully prepared by Sakae chefs using thick slices of fresh airflown salmon accompanied with a variety of authentic Japanese ingredients such as seasoned jellyfish, scallop, seaweed, radish, sesame and more. Sakae’s delectable yee sang is then topped with a unique and appetising citrus-infused sauce. 

Sakae chefs demonstrating the pouring of sauce in the yee sang.

Celebrities and VIPs were invited for the tossing of yee sang.

To cater for different occasions, the Fortune Salmon Yee Sang is available in two dining options themed Success(for 1-2 persons- RM29.80) and Money (for 6-8 persons- RM49.80). For added convenience, the Yee Sang comes in an exclusively designed premum packaging box ideal for takeaways, gatherings, corporate giveaways or gifts.

All of us were invited to taste the yee sang as well! Mmmm yummy!

Scattering the Pok Chui biscuits, cinnamon and pepper powder and added drizzles in the yee sang.

And we're good to toss the yee sang as high as possible!

Thick fresh salmon slices. Lurrve it!

With sides of miso soup, egg and genmaicha green tea...

And bento which wrapped up my lunch with a full tummy =)

Apart from bonding over great food and great company, diners can also expect auspicious rewards with Sakae’s CNY Treats. This comes in the form of the Lucky Bag Giveaway, where customers just Dine, Collect & Redeem an exclusive Lucky Bag. Through this promotion, customers receive a stamp for every RM30 spent at Sakae Sushi. Once they have collected 8 stamps, they can then redeem a FREE Lucky Bag consisting of a limited edition Sakae Fortune Froggie plush toy, tote bag, Genmaicha green tea, cash vouchers and angpow packets totalling up to RM88. Alternatively, they can collect just 3 stamps and take home the Lucky Bag for only RM38.80.

Me and Mr. Frog, the cutest and most talented (can dance very well!) mascot I've ever seen hehe

Undoubtedly, the Year of the Goat promises much great joy and blessings ahead. Make your way over to Sakae Sushi now for a taste of the auspiciousness to come!

No comments:

Post a Comment